Head of New Business Development

Your benefits at Unite

Flexible working hours

Continiuous learning

30+ vacation days

Remote working

As the Head of New Business Development, you will lead our efforts in expanding our client base and driving revenue growth. From your dynamic and analytical mindset, you will work closely with the marketing and sales teams on strategic lead generation and segmentation in both B2G and B2B markets, with a focus on achieving measurable business development metrics. By identifying opportunities for improvement, you will develop and implement effective digital strategies that nurture prospects and convert them into customers.

Your role

Drive lead generation and segmentation: You’ll develop and implement strategic initiatives for lead generation and segmentation in B2G and B2B markets utilising market research and data analysis to identify potential clients and market segments
Use analytical metrics: You’ll establish, track, and report key metrics for new business development, including conversion rates, customer acquisition cost (CAC), return on investment (ROI), sales pipeline development, segmentation effectiveness, etc.
Take managerial responsibilities: You’ll lead and manage a team of 3, consisting of 2 Sales Development Representatives and 1 Marketing Campaign Manager, providing coaching, guidance, and performance feedback to ensure the team meets and exceeds targets
Develop digital transformation: You’ll implement a digital transformation in B2B sales, emphasising online lead generation and engagement and leveraging social platforms such as LinkedIn and Twitter to meet potential customers where they are
Create content and global Go-to-Market strategy: You’ll work with a cross-functional team to build standardised global repeatable processes for simplified, outcome-based content creation that articulates the firm's industry offerings.
Implement measurement and optimisation: You’ll measure outcomes at multiple levels, allowing reps to monitor content performance and impact on deals and ensuring the content library includes valuable sales motions

Your qualifications

Strong background: You have proven experience in new business development, preferably in B2G and B2B sectors, with a track record of success
On the pulse: You have strong analytical skills and the ability to leverage data for strategic decision-making
Leadership: You have previous experience managing and leading a team, with a track record of achieving targets
Other experience: Your familiarity with procurement processes, indirect spending, and 'tail spending' is advantageous

Interested? Then apply directly.

Apply now

What you can expect from us

Be where your customers are: You’re responsible for your clients remotely or on-site. You also agree to visit our Unite locations in person from time to time
Make the most of our benefits: We offer an attractive fixed salary, great benefits and a company car that you can use outside of work
We think long-term: That’s why we are great believers in offering creative freedom – you’ll also get access to our Academy training to grow your career
We think sustainably: We support your health and pension and offer comprehensive benefits – that includes a bike or public transport ticket to make your commute much easier
We operate at eye level: Join our fair corporate culture and work with helpful colleagues and experienced management
We care about work-life balance: We offer flexible working hours and 30+ holidays so you can strike a good balance between your work and personal life

We are Unite.

We connect the economy for sustainable business. Our trusted e-procurement platform, with its integrated Mercateo Marketplace and Procurement Portal, enables effortless sourcing and purchasing for B2B and public sector organisations. Bringing buyers and suppliers together for mutual benefit, we've established a solid foundation of fair competition and trustworthy partnerships. Our platform’s scalable infrastructure supports connections, business stability and a robust supply chain. We revolutionise e-commerce for B2B and the public sector by adding and sharing value for markets and communities.

Would you like to become a part of Unite?
We founded our company in 2000 and our headquarters is located in Leipzig, Germany. We operate in 12 European countries, with over 700 employees working both in-office and remotely. In 2022, we achieved revenue of €447.7 million.